Annual Report Cover

Spread: Pages 2-3

Project: Annual Report
Client: Greater Good Science Center (GGSC) at UC Berkeley

Project Details: 8-page report designed for both printed and digital versions

Overall Objective: Provide an overview of the past year’s projects, initiatives, and achievements and a preview of plans for the year ahead.

 

Target Audience: Primarily members, donors, and associates. Also, website visitors.

Marketing Objectives:

  • Impress upon readers the breadth and scope of projects and initiatives that GGSC spearheads through to fruition.
  • Present dense scientific research through reader-friendly, easily digestable, visually-appealing methods.
  • Stay consistently on brand.

Thanks for your important part in making us look worthy to our donor community!”

— Previous GGSC Development Director

Brochure Cover

3-Panel Spread

Project: Tri-Fold Brochure
Client: Greater Good Science Center Education Program (GGIE)

Project Details: This tri-fold brochure was designed with an accompanying self-standing poster for use at education conventions.

Overall Objective:
Introduce teachers to GGIE and help them become aware of the many resources that GGIE makes available to them. These resources include articles, practices, activities, and courses on resilience, courage, kindness, etc — the things that help to build character strength and student well-being.

Target Audience: Educators

Marketing Objective:
Provide educators with enough information so that they will think of GGIE as their “go-to resource” for articles, practices, activities, and courses on resilience, courage, kindness, etc. — the things that help to build character strength and student well-being.

“Thank you Suzanne!! The brochures are just beautiful and I really appreciate all of the time and energy you put into making them exactly how we wanted them! Looking forward to working with you again soon”

— Mariah Flynn
GGSC Education Program Coordinator